Editor & Publisher

Last updated:: 10 May 2026

This page identifies the natural person with editorial responsibility for all content published under Loopify Independent Media. This identification is required under European media transparency rules and is the basis for the editorial responsibility exemption from mandatory AI labelling under Article 50(4) of the EU AI Act.

Identity

Name:: Serhii Hrytsyshyn
Role:: Editor & Publisher
Operating since:: 2026
Country of residence:: Poland
Languages:: English, Italian (working), Ukrainian (native), Russian, Polish (working)
Editorial contact:: support@loopify.pro

Editorial responsibilities

As Editor & Publisher, Serhii Hrytsyshyn personally:

Selects topics and storylines for publication;
Reviews drafts produced with the assistance of AI tools, fact-checks the substantive claims, and verifies source attribution;
Approves or edits headlines, opening lines (hooks), narration scripts, and visual selections before they are published;
Records each approval with a timestamped audit log and a cryptographic approval signature;
Receives and acts on correction requests, retractions, and complaints;
Determines compliance with each distribution platform's specific content policies;
Bears legal responsibility for what is published under the Loopify Independent Media brand.

What this means in practice

Substantial human review. Editorial responsibility is not a label. Every item published under Loopify Independent Media is read in full by Serhii Hrytsyshyn, fact-checked against named sources, and approved with an audit trail before being released. This goes beyond proofreading or grammar checks: it is real editorial accountability.

The review process is described in detail in Editorial Policy, and the role of AI tools is set out in AI Disclosure.

How to contact the editor

For any of the following:

Editorial enquiries about a specific item;
Corrections or retractions (see also Corrections);
Source verification requests;
Complaints about content;
Press or media enquiries;
Questions about how AI tools were used in a specific item.

Please write to support@loopify.pro. We aim to respond within five working days. Urgent matters concerning factual accuracy or potential harm are prioritised.

Independence

Loopify Independent Media operates independently. The editor receives no editorial instructions from third parties. Where content is sponsored, paid, or includes affiliate links, this is disclosed clearly within the content itself.